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Genpower boosted by new funding package

GENPOWER, the Pembrokeshire-based UK distributor for Hyundai Power Equipment, has secured a £750,000 finance package from HSBC.
The company are forecasting strong revenue and say that more jobs will be created as a result of this new funding.
Genpower have ambitious growth plans and the money from the bank’s South East Wales Commercial team will support them in their development.
After signing a deal to become Hyundai’s only distributor of its power equipment range across the UK and Ireland, the Milford Haven-based company plans to increase its turnover by 50% over each of the next two years and to nearly double staff numbers from 22 currently to 40.
The contract was initially secured to distribute Hyundai petrol and diesel powered generators, high pressure washers, compressors and water pumps on a wholesale basis, but the latest deal sees the company also assume responsibility for the sale of a wide range of Hyundai garden machinery.
The new agreement opens up a significantly larger market and Genpower plans to grow and become a major supplier of power tools in the coming years.
Turnover at the business is forecast to hit £3.1m this year, up from £1.7m in 2012.
The finance package provided by HSBC includes trade finance facilities to support the import of stock from Hyundai and invoice finance facilities.
The deal was led on behalf of the bank by international commercial manager Anthony Couzens.
Genpower was established in 2006 by managing director Roland Llewellin following the sale of his haulage business. He initially focussed on selling its own brand power tools and generators, Evopower. It established its relationship with Hyundai in 2008 and switched to a wholesale model last year.
Mr Llewellin said: “Our relationship with Hyundai has grown steadily since 2008 and we are now responsible for distributing their entire range of power equipment across the UK and Ireland. This will move the business forward significantly and we aim to grow our turnover by 50% over each of the next two years.
Having a finance facility to support our growth plans is important and that is why we are pleased to have secured this latest package with HSBC.”
Roger Pratt, HSBC South East Wales area commercial director said: “Genpower required a finance package that facilitated the increased level of stock they would be importing from Hyundai, whilst also establishing an invoice finance line that would enable it to offer its customers suitable credit terms.
“We were able to put together a facility that met the customer’s needs and we look forward to working with Genpower over the coming years.”