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Herald refreshes look after lockdown

THIS WEEK, to mark our seventh anniversary, we’ve made some big changes to The Pembrokeshire Herald. Apart from it being an eighty-page bumper edition, that is.

We’d begun thinking about how we wanted The Herald to look before lockdown began and in the months since then, our design team kept plugging away at one key question:

How could we make reading The Herald a better experience for our readers?

It was more than the proverbial seven-year-itch. Our designers wanted to refresh our style to keep The Herald a relevant must-read weekly community newspaper. It’s been like waiting for the hairdresser to reopen for a much-needed haircut before you end up looking like the lead singer of a 1980s metal band.

After much head-scratching and soul-searching, our design team came up with a concept which we think will make The Pembrokeshire Herald more attractive to our readers.

We’ve changed our layout and masthead to reflect a new and dynamic style on the pages inside. The changes make the paper easier to read and allow us more scope to adapt our paper instead of relying on templates and inflexible layouts into which stories are placed willy-nilly ‘to fill the gap’.

We’ll still keep producing the biggest and best cross-section of Pembrokeshire news around and keep our commitment to providing Pembrokeshire’s readers with a local perspective on the news which affects our County.

Not all news which matters to Pembrokeshire happens in Pembrokeshire, so this week you’ll find analysis of the Chancellor’s summer statement with analysis of how it affects Wales and Pembrokeshire. You’ll also find out how a Pembrokeshire couple’s court battle with their landlord has changed the law in Wales about tenancies and evictions. And you can laugh at the story about how an online parody duped its unwary readers.
It’s the sort of news in the sort of depth you won’t find anywhere else.

We’ve kept our favourite columnists and are adding a few more into our mix to give you the widest choice of unique, challenging, and satirical commentary on what’s happening locally and in the wider world.

Our sections are now colour-coded to help you find the content which interests you most. Whether it’’s Politics, Farming, Entertainment, or Newyddion Cymraeg which tickle your fancy, each section has its own fresh look. In our Politics section this week, we have what one prominent Brexit supporter thinks about the UK’s negotiations with EU. In Entertainment, we have part one of a two-part piece about the future of our local arts sector.

Whatever you’re interested in, just look at the colour key and our page guide will lead you to what interests you most. As we begin to crawl collectively out of the lockdown, it’s time for a new start. A new look. And a new Herald. We hope you enjoy it. Once you’ve read it, let us know what you think by contacting [email protected]

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